Service 01
Web Development & Lead Capture
The front door, plus everything that answers when someone walks through it.
What’s included
- The site
- Static files, no CMS to be compromised, loading in under two seconds on a phone.
- Missed-call response
- Unanswered calls receive an automatic text within seconds.
- AI intake
- Qualifies and books over web and SMS. It does not quote, sign, or promise.
- Booking
- Enquiries land on the calendar under rules you set.
- Review requests
- Sent after completed work, when willingness is highest.
- Monthly report
- Calls, enquiries, and reviews captured. One page, plain numbers.
Do the math yourself
What missed calls cost
Your numbers, not mine. Every figure below is yours to change, including the recovery rate. If the result does not clear the monthly fee, do not buy the tier.
How review requests work
Most businesses have far fewer public reviews than satisfied customers, because nobody asked at the moment they were most willing.
- Work is marked complete, from an existing system or a text.
- A request goes out on a delay you set — not instantly, which reads as automated.
- Satisfied customers get a direct link, one tap.
- Unhappy replies route privately first, so a problem is heard in time to fix it.
Nobody is prevented from posting publicly. Reviews are always the customer's own words, never written, incentivised, or filtered.
FAQ
Common questions
How long until it is live?
A website is delivered within 24 to 72 hours of the content and details being confirmed. Lead capture systems are configured alongside it and tested against real calls before handover.
What is missed-call response?
When a call goes unanswered, the system texts the caller within seconds and the conversation continues over SMS, which can be answered between jobs. It converts a lost call into a live enquiry without anyone doing anything.
Will the AI say something wrong to a customer?
It qualifies and books, and it states plainly that it is an automated assistant. It does not quote prices, approve anything, or make commitments. Anything that sends money, signs, or promises routes to a person first.
Who owns the website?
The client. Domain, hosting, code, and content live in accounts registered to your business, and access can be revoked at any time.
What if there is already a website?
It gets reviewed before anything is quoted. Sometimes the honest answer is that the site is fine and only the lead system is needed, which costs less.
What happens if the site goes down?
Monitoring raises an alert, usually before anyone notices. Site-down is treated as urgent regardless of hour; everything else is same business day on weekdays.
From the blog
Related reading
- Explainer Why your after-hours leads are going to the competitor Most businesses lose a large share of inbound leads outside business hours and never see it happen. Here is where they go and how to measure it.
- Buying guide AI receptionist vs answering service comparison A practical comparison of AI intake and human answering services for business, including cost, failure modes, and when each one is the wrong choice.
- Buying guide How much should a business website cost in 2026? A straight breakdown of what business websites actually cost in 2026, what drives the price up, and when the cheap option is the right one.
- Buying guide Missed-call text-back: what it is and what it recovers How missed-call text-back works, what it realistically recovers, and how to calculate whether it pays for itself using your own numbers.